Animal Alphabet

Creative Fields
iOS app concept, design, development, and marketing

Client
Fish The Mouse Media

Awards
Winner of the 2012 Parents' Choice Gold Award

Ranked at number 6 in paid apps on the Apple App Store, Category: Education

We collaborated with fine artist Norm Magnusson, who created the original paintings; with Hollywood sound editor Coll Anderson on the music, noises, and sound effects; with digital animators, who brought movement to the paintings, adding many “Easter egg” hidden animations; and with our team of writers and editors to provide the teaching track that explains facts about the animals in a lively alliterative style.

The reviews and accolades speak for themselves: Winner, 2012 Parents’ Choice Gold Award. Giggle Apps says, “Transcends the typical baby flashcard letters application in its sheer beauty.” Apps4Kids says, “Makes learning the alphabet a walk into an art gallery.” Featured in Apple App Store’s “New and Noteworthy” section, where a typical 5-star review reads, “We never tire of seeing good education apps for iOS, and Animal Alphabet HD, by Fish The Mouse Media, is certainly no exception,” … “What sets it apart is how it presents itself: almost everything is covered in an interactive element that moves, talks, or sings when prodded.”

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